If you are well known regarding dairy products, then opening a cheese company is simply a great idea that may surely provide you a lot of profits as dairy products are consumed and loved by the majority of the population, especially cheese. It is available in various flavors and textures. It is basically a dairy product that generates from milk. Cheese also helps in making any kind of food or dish much more tasty and attractive. It is an important source for every person’s diet, whether he/she may be young, an adult, or an old person.Ĭheese is beneficial for everyone as it contains a lot of proteins, energy-boosting elements, and fats which promote a healthier living body. The 'birdies' were animated props that could be made to squawk or warble and so attract a child's attention.Cheese is an ideal substance. report this adĪs for 'watch the birdie', this now outdated instruction, usually given to children to get them to face in the right direction for a photographic portrait, unlike 'say cheese', did refer to an actual object. The word 'cheesy', meaning 'vulgar'/'tasteless', derives from the perceived insincerity of cheesy grins. People began to speak of 'cheesy grins' or 'cheesy smiles', as demonstrated by Ambassadorĭavies, in the 1960s. While it appears that virtually any 'long e' word could have been chosen instead, 'cheese' has stood the test of time and has resulted in a new adjective - 'cheesy'. Photographers these days often prefer to use 'Say, one, two, three', as it produces the same grins and makes sure that all the sitters smile at the same time. It's also reasonable to speculate that it was Roosevelt introduced the phrase into the language. The fact that the newspaper report presented Davies' recipe as a novelty that its readers would previously be unfamiliar with does suggest that the phrase can't be much earlier than 1943 in origin. Roosevelt, who fits his description perfectly well, as listeners in 1940s America would have been well aware. His coy 'I cannot tell you who it was' was no doubt delivered with a wink, as Davies served under President Franklin D. "Anĭavies looked every inch the politician who took his own advice. The earliest printed records of the expression are from the 1940s, in particular, this piece from the Texas newspaper The Big Spring Daily Herald, October 1943, titled Need To Put On A Smile? I can give a pointer to who first popularised the use the word when having a photograph taken. The term was probably coined impromptu by a photographer and we aren't ever likely to find out who that was. In Mexico and Argentina, they say 'whisky' and in France, 'dit souris' ('say mouse'). Of course, non-English speaking cultures also take photographs and have their own versions. 'Cheese' was probably chosen because both the 'ch' and 'ee' sounds require a baring of the teeth, but then, so other words, like 'each' and 'seas'. Nor is 'say cheese' anything to do with the American expression 'cutting the cheese' about which, if you haven't come across it before, I'll happily leave you in ignorance. That's pure speculation and in any case why would a photographer just about to take someone's picture encourage them to run away? However, looking up this phrase did uncover a nice punning definition of 'cheese it' in the Indiana Weekly Messenger, October 1910:
Some have suggested that it relates to the now rather archaic term 'cheese it', meaning 'run away'. The question is though - why cheese and not some other word? (and, come to that, why birdie? - but more on that later).ĭespite exhaustive etymological delving, no one has found any literal link between 'say cheese' and the meaning of the word cheese. Articulating a long 'e' sound requires us to draw back our lips and bare our teeth in a grimace, which is the obvious reason for photographers using it. 'Say cheese!' must have been said to people posing for photographs as often as 'watch the birdie!'. What's the origin of the phrase 'Say cheese'? Food and drink What's the meaning of the phrase 'Say cheese'?Ī photographer's instruction just before taking a picture, in order to make people smile.
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